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How conscious communication can build corporate reputation
Companies can strengthen their reputation by ensuring their actions support their messages. But with consumers increasingly scrutinizing corporate claims, when should businesses communicate, and when is it better to stay quiet?
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Why algorithms may be making political polarization worse than we think
Recommendation systems do not simply organize content; they help organize perception. Marc Torrens and Carlos Carrasco-Farré analyze how algorithms influence opinions and heighten our emotional responses.
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Why your weekend reviews may be more negative
Weekend reviews tend to be more negative than those posted during the week. So why does the day you write a review affect the rating you give?
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When customer needs outgrow the business model
A new case study of a Chilean cemetery business explores how companies can adapt to changing customer preferences without losing sight of the value they are meant to provide.
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How measuring impact shapes what markets value
Research into Spain’s impact-investing market shows that measurement tools can influence incentives, governance, and organizational behavior, with consequences for how markets develop.
Esade initiatives for a better world
Esade initiatives for a better world
Where AI, Geopolitics and Networks meet
Alumni, faculty and business leaders gathered at the Alumni International Gathering in London to discuss geopolitics, artificial intelligence, and the value of a diverse community eager to change the world.
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