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AI for marketers: Rethinking competitive advantage
AI has commoditized marketing optimization, erasing traditional advantages. To stand out, brands must now compete on trust, emotional resonance, and relevance—now judged by both people and algorithms.
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Why future tech needs to be more pro-social
Young people are increasingly using AI like a friend or therapist, asking it for advice or confiding in it about problems. But is this healthy? What is driving this behavior?
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Professional Identity and Personal Identity: Two Sides of the Same Coin?
In the workplace, who we are and the role we play are not always the same. Learning how to manage this tension may be key to preventing work from becoming a source of moral conflict.
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How technology is transforming impact investing
At the 2026 4YFN event, Nuno Brito and Lisa Hehenberger explored how projects with positive social and environmental impact are being transformed by new digital platforms—and by a new generation of future leaders.
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What AI agents mean for business
Generative AI is rewriting the rules of technology adoption. But the real shift is coming: autonomous AI agents that act, decide, and reshape how companies operate.
AI meaningful impact at 4YFN 2026
AI meaningful impact at 4YFN 2026
What does China want?
China is redefining what it means to be a global superpower—and doing so on its own terms. In this episode of Do Better Podcast, Dr. Yu Jie unpacks the country’s economic transition, geopolitical strategy, and shifting global ambitions for the years ahead.
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